The growing popularity of “low-carb” beers: good marketing or community  health risk?

Miller, Peter G; McKenzie, Stephen P; de Groot, Florentine P; Davoren, Sondra L; Leslie, Evie R

doi:10.5694/j.1326-5377.2010.tb03488.x

Topics

To the Editor: The recent rapid increase in popularity of low-carbohydrate (“low-carb”) beers in Australia, such as Foster’s Pure Blonde and Lion Nathan’s Hahn Super Dry, may represent an insidious health risk. The perception that low-carb beers represent a healthy alternative may result in some consumers:

1 School of Psychology, Deakin University, Geelong, VIC.
2 Cancer Prevention Centre, Cancer Council Victoria, Melbourne, VIC.

Correspondence: petermiller.mail@gmail.com

1. Lion Nathan. Australian beers. http://www.lion-nathan. com/Great-Brands/AUS-Beer.aspx (accessed Dec 2009).
2. Foster’s Group. Beer. http://www.fosters.com.au/enjoy/beer.htm (accessed Dec 2009).
3. Bondi Blonde. Dietary information. http://www.bondiblonde.com/TheBondiBlondeStory/DietaryInformation/tabid/83/Default.aspx (accessed Dec 2009).
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6. Corrigendum to Regulation (EC) No 1924/2006 of the European Parliament and of the Council of 20 December 2006 on nutrition and health claims made on foods. Official Journal of the European Union 2007; 50 (L 12): 3-18.

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